I haven’t written much in the last couple of months, but I wanted to post today as Malcolm Bedell of FromAway.com—a member of the Maine food blog community—has announced that he’s in the process of launching a sandwich-based foodtruck in Rockland, Maine dubbed “‘Wich, Please.”
To help fund this endeavor, Malcolm has turned to KickStarter. The page he has set up there is informative, funny and compelling. I love the straightforward video and the fact that there’s clearly some thinking behind this whole thing. Its a nice change of pace from those obnoxious “I ran my business into the ground last summer and now I want you to save me” campaigns we’ve been seeing more and more of lately.
I think its safe to say that almost everyone who writes about food as a hobby has an underlying desire to get involved with food in a “more meaningful way,” as Malcolm puts it. That is certainly the case with me. So I’ll definitely be rooting for Malcolm to pull this off.
‘Wich, Please is scheduled to open in April 2015.